Customer Story
IGA:
Retail Décor Program
Innomark Helps IGA Transform Windmill Market Store with a Standardized Retail Décor Program
Service
Industry
Grocery Chain
Assignment
IGA partners with Innomark to offer a standardized retail décor program to its members. The system enables participants to plan and execute high-impact graphic packages using consistent sign sizes, graphic templates, and predetermined image libraries.
Windmill Market IGA, located in San Juan Batista, California, is one of many stores to participate in the program since its launch in 2020. They worked with Innomark to design and execute a graphic refresh that included the following elements.
- Full Perimeter Décor
- Aisle Markers
- Hanging Signs
- Exterior Window Treatment
- Community Board
Results
The initial installation required two days. We followed up with a one-day walk-through to address smaller details and after-scope elements. Windmill Market IGA was pleased with the result and commented that many customers pointed out the warmth and new look. IGA also used content featuring the new décor elements to promote this store location on its YouTube channel and web site.
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