Talbots wanted a holiday themed mailbox that would align with its "Sending Best Holiday Wishes" seasonal message. This solution had to be easy to execute and effective at attracting both new and frequent Talbots shoppers.
This freestanding mailbox combines multiple materials to enhance the Talbots holiday window. Corrugated offers stability, while SBS provides an authentic curved mailbox shape. A stream of "overflowing" holiday cards adds a seasonal element that is eye-catching and fun.
The Talbots Visual Merchandising team was pleased with the realistic design and easy assembly. The structure, color, and streaming cards effectively captured the desired holiday concept. All mailbox tops shipped fully assembled for easy execution.
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